• 5 Important Things You Need To Know Before Hiring A Social Media Manager

    5 Important Things You Need To Know Before Hiring A Social Media Manager

    There comes a time in every brand’s life when hiring a social media manager becomes a consideration. This usually happens once a venture begins to take off and the daily tasks become too numerous for one person to keep up with or when the abilities of the brand’s staff are not sufficient to properly execute…

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  • 8 Clues That It’s Time To Hire A Social Media Manager

    8 Clues That It’s Time To Hire A Social Media Manager

    There are many reasons to hire a social media manager for you and your brand. However, knowing when the time is right to do so can be a tough decision to make especially when trying to keep your budget tight. For many brands, there comes a point when you know something has to change but…

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  • 8 Top Ways To Engage Your Social Media Audience Like A Professional

    8 Top Ways To Engage Your Social Media Audience Like A Professional

    Creating a social media presence takes a lot more effort than many think but it doesn’t have to be hard. It just takes an awareness of what your audience is looking for and then giving that to them consistently. Your audience will be initially attracted to your messaging, your products and services, and your brand…

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  • Facebook Business Page vs. Personal Profile – What’s The Difference And Why It Matters

    Facebook Business Page vs. Personal Profile – What’s The Difference And Why It Matters

    One of the biggest mistakes I see people make on Facebook is using a personal profile for their business instead of setting up a business page. This is a HUGE no-no! It is vitally important that you always keep your personal profile separate from your business page. Yet many people still don’t know the difference…

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  • Top Ways To Find Inspiration When Creating Content

    Top Ways To Find Inspiration When Creating Content

    It’s happened to us all. You sit down to write a blog, website content, or a chapter in your book and the minute your fingers hit the keyboard, your mind goes blank. You got nothing! Inspiration is nowhere to be found! Lack of inspiration can be caused by something as simple to fix as your…

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  • Top 6 Obstacles Preventing Most People From Writing Their Book And How To Overcome Them

    Top 6 Obstacles Preventing Most People From Writing Their Book And How To Overcome Them

    If I had a dollar for every time someone has told me they wanted to write a book some day, I’d be extremely rich. Each time this happened I asked the person why they hadn’t written that book yet and each time I pretty much received the same answers over and over again. You see,…

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  • Which Social Media Platforms Are Right For You And Your Business?

    Which Social Media Platforms Are Right For You And Your Business?

    There are many things to consider when deciding which social media platform is best for you and your business. Generally, I usually advise most individuals and businesses to concentrate on only one to three social media platforms. However, figuring out which ones will benefit you and your business best can seem tricky but it doesn’t…

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  • Which Content Is Best For You And Your Brand?

    Which Content Is Best For You And Your Brand?

    So, you’ve decided to post content online regularly and you’re ready to begin but deciding which type of content to go with can stop even the most motivated among us. We’ve all encountered different brands delivering content via blogs, vlogs, and podcasts but the question is, which type of content is best for you? Well,…

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  • How To Find And Express Your Unique Voice When Creating Multi-Media Content

    How To Find And Express Your Unique Voice When Creating Multi-Media Content

    Part of finding your ideal customer is knowing what your brand is and how to express that brand in your content. Without specifically defining your brand, it can be difficult narrowing down and connecting with your brand’s potential customers or clients. Here are five ways to find and express your unique voice or brand when…

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  • The Great Content Creation Debate – Quality vs. Quantity

    The Great Content Creation Debate – Quality vs. Quantity

    When it comes to content creation there’s a great debate between quality and quantity. Many content creators live by the rule of putting out as much content as they can regardless of the quality. While others would rather produce less content but ensure that what does go out is held to the highest of standards.…

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